Social media advertising agency in Dubai: Meta Ads that bring enquiries, not likes

We run paid ads on Facebook and Instagram for businesses in Dubai. Scripts, set-up, campaigns and a daily review, all measured against the sales they produce.

Meta Ads from AED 4,100/month + AED 2,000 set-up (≈ €1,000 + €500). Ad spend is separate and paid by you directly to Meta.

We open your ad account with you and show you where the money leaks.

Ads, not posting

If you searched for a social media marketing agency in Dubai, most of what you’ll find sells content calendars: posts, stories, community management.

We handle the advertising part only. We run paid ads on Meta, where every dirham has to come back as an enquiry. If you need someone to post every day on your organic feed, we’re not the right fit, and we’ll say so on the first call.


What’s included

1. Diagnosis before spending

We open your ad account, your page and how you handle leads today. You get the three biggest leaks in writing, before you pay anything.

2. Scripts for the videos you film

We write the video scripts: hook, message and call to action, for each audience. You or your team film them, because a real face from your business beats stock footage. Video editing isn’t included; if you need it, we quote it first.

3. Meta set-up done properly

  • Pixel and Conversions API, so Meta sees which leads become clients.
  • Lead forms or click-to-WhatsApp, depending on how your team sells.
  • Every lead tagged with its campaign, ad set and ad.

4. Campaigns built to learn

We test ideas, not just images. Each round compares different angles with the same offer, so we know which message works and why.

5. Daily review

Every day we check which ad got more expensive, which one ran out of audience and which brings leads that close. What burns gets switched off and the budget moves to what works. We also keep a public, dated list of the Meta changes we track and what we do about each: recent Meta Ads changes.

6. Monthly reconciliation with your sales

Once a month we cross Meta’s numbers with yours. Not leads: sales. What came in, what closed and what each client really cost.

Want the leads answered and followed up automatically too? That’s the full lead generation system.


Cases

Tu Zona: real estate agency, 3 offices in Extremadura, Spain (resale)

Meta Ads across three cities with one shared CRM. Leads arrive filed, with a viewing already proposed before the salesperson picks up the phone.

1,206 leads in 90 days, at an average cost of €7.85 (≈ AED 32) per lead.

Arquimbau: dental clinic, 4 locations in Barcelona

Each location runs as its own campaign with its own lead form, because a patient in one city doesn’t book in another.

We test creative ideas side by side and reconcile every lead with the clinic’s own records: who booked, who attended, who started treatment. Budget follows the locations and ideas that bring patients, not the ones that bring cheap forms.


Who it’s for

BusinessWhat Meta Ads usually does for them
Real estate brokeragesBuyer and seller leads by area. Every real estate ad, including general lead campaigns, carries a Trakheesi permit number obtained by your broker; we put it on every creative (how it works)
ClinicsPatient enquiries per location. Every piece approved by your Medical Director under DHA standards
Service businessesQuote requests and bookings from people who weren’t searching yet
Online storesCatalogue ads judged on margin per order. See ecommerce marketing in Dubai

Compliance we build in

  • Ads run from your page and ad account. If someone on your team promotes your business from a personal account, they may need a UAE Advertiser Permit.
  • Sector approvals (Trakheesi, DHA, KHDA) come before launch. Your business applies for them; we don’t launch without them.
  • We don’t promise targeting options Meta may restrict for housing, credit or employment ads.
  • We don’t guarantee a number of leads.

How we work and what it costs

WhenWhat happens
Week 1Ad account and page review; audiences and angles chosen with you
Weeks 2–3Video scripts written and filmed by your team; Pixel, Conversions API and lead forms or click-to-WhatsApp set up
Week 4First test round live: several angles, same offer
Month 2 onwardsBudget moves to the winning angles, new scripts every round, monthly meeting with your sales numbers

The KPIs we report, and how to check them against your CRM, are in our guide to choosing a performance marketing agency.

Month to month costs AED 4,100 plus the AED 2,000 set-up, paid once. Prices exclude VAT. If VAT applies, it is added at the legal rate and shown on the invoice. Invoiced by LEADS AND FUNNELS MARKETING FZCO, licensed by IFZA in Dubai (licence 75650).

We work remotely and in person in Dubai.

Already getting demand from Google searches? Compare with Google Ads, or see all our services and prices.



Frequently asked questions

No. We run paid ads on Facebook and Instagram and measure them against sales. Organic posting, replying to comments and content calendars are a different service, and other agencies do them well. If that’s what you need, we’ll tell you on the first call instead of selling you ads.

You do, directly to Meta, with your own card on your own ad account. Our fee is invoiced separately. That way you always see exactly what Meta charged, and if we stop working together, the account and its history stay with you. For what the ad spend itself usually costs, including VAT and cost per lead benchmarks, see what Facebook and Instagram ads cost in Dubai.

It depends on how your team sells. Lead forms bring more contacts with less intent; click-to-WhatsApp brings fewer, warmer conversations but needs someone to answer fast. We decide with you after looking at your sales process, and we can run both and compare cost per client.

The first month goes on building and launching. The second is when cost per lead starts to settle. The third is the first that shows what the channel really delivers for your business. Judging it in month one is too early, and we say so before you start.

If ads run from your business page, the UAE Advertiser Permit isn’t needed for the agency. Your sector’s approval still is: Trakheesi for property, DHA rules for clinics, KHDA for education. Staff promoting your business from personal accounts may need their own Advertiser Permit. General information checked in October 2026, not legal advice. Confirm your case with the UAE National Media Authority (info@nma.gov.ae).

Next step

We open your ad account with you and point out where the budget leaks, before you pay anything. Or message Miguel on WhatsApp: +34 611 833 911.